Marketing with Story Telling

Purpose

I am crystal clear that your current home is unique and has suited your family well. Now its time to build the story of your home and share it!

Preparing

100% digital, innovative, and effective. The key to any marketing plan is to identify the direction to take in order to maximize your exposure to the right target.  Online real estate marketing is not the way of the future,  it is the way of today.  We have assembled a digital marketing plan that achieves the highest results when you decide to list your home.

Emotional connections

All home buyers have specifics they want in their new home. However, there is always a deep underlying emotion that they ask themselves. How is your home and neighborhood going to impact them and their family? Is it the right one? Should we keep looking? We emotionally answer those questions at every touchpoint with our targeted marketing.

The Marketing Journey

preparation

Maybe we will just need to declutter & accessorize or prepare a complete staging process. Either way, we will make a plan that will enhance your home’s appeal to the target we seek.

 

photo session

High-quality photos are just the start. We artfully storyboard, edit, and enhance every image to showcase the lifestyle. Having a home buyer truly envision their future in their new home.

 

web strategy

The Home Buying process is a journey and needs to be nurtured. Our innovative website design is the “PIPELINE” where home buyers land, get connected, and build trust with us.

 

data mining

Today’s home buyers want to do business with professionals they trust. We strive to position ourselves as a  trusted resource by providing compelling, timely, and unedited information in a very engaging manner.

 

online partners

To hit the right target, you’ve got to “Pay to Play”. We partner with Google, Youtube & Facebook in order to get the right results. Retargeting & high-touch nurturing ensure we connect with the right home buyers.

 

go to market

The launch date. After all the build-up & preparation it’s so exciting to see how the marketplace reacts.  When we connect with the right buyer a special magic happens and we run with it!

 

How do you determine your homes true value?

The good news is that the value of your home can fluctuate and is not set in stone. The bad news is that the value of your home is not set and stone and can fluctuate. This constantly leads to frustration with the evaluation process.

Mark & Lara,

I cannot say enough about how positive my experience was working with Joe. He helped my husband and me buy our new home and sell our old home. He is incredibly knowledgeable, patient, easy to talk to, and was a pleasure to work with. He is a sincere and honest person who went above and beyond to make us happy. We had a wonderful experience with Joe and would highly recommend him. He won’t disappoint.

Adesh & Anjly,

Joe did a fantastic job! He represented us for both the purchase and sale of our home. He was extremely responsive and attentive to your needs and desires. Unlike my previous experience with RE Agents, I truly felt Joe added value to our transaction. I would recommend Joe to anyone looking to sell or purchase a home. You will not be disappointed.

Bryce & Gina,

I met Joe about 10 years ago. He helped us twice in locating and purchasing our first home 9 yrs ago and now he helped us get our second dream house. He is very inquisitive, knows exactly what our needs are, and really gives the best advice for us to get what we want.